About Us

A2B are a leading management consulting firm. We work with top executives to help them make better decisions, convert those decisions to actions and deliver the sustainable success they desire. For more than 30 years, we've been passionate about achieving better results for our clients—results that go beyond financial and are uniquely tailored, pragmatic, holistic and enduring.

We advise global leaders on their most critical issues and opportunities: Strategy, Marketing, Organisational Design, Operations, Information Techonology, Digital Transformation and Strategy, Advanced Analytics, Business Transformation, Sustainability and Mergers and Aquisitions , across all industries and geographies. Our unique approach to traditional change management, helps clients measure and manage risk and overcome the odds to realise results. We've worked with the majority of the Global 500, major regional and local organisations, nonprofits and private equity funds representing 75 percent of global equity capital. We are proud of our clients' track record.



Are your competitors talking about you in their boardrooms? Does your strategy guide how you allocate resources? Can every employee articulate your strategy and are they empowered to execute on it? At A2B, we see strategy as much more than a plan. Since A2B's founding, strategy has been our core business. We work with companies in every industry to develop strategies that deliver results

Performance Improvement

A2B is the best consulting partner for companies that are committed to quickly achieving and sustaining their full potential. Our clients realise, on average, results yielding 25 times returns on our fees and margin improvements of seven percentage points within two to three year


Some organisations work. They accomplish what they set out to do and their employees are engaged and happy with their jobs. Yet A2B research indicates that only 20 percent of companies achieve that. A2B helps clients improve financial performance and make their organisations better places to work by ensuring the entire organization system is aligned and set up to deliver on the company's objectives

Information Technology

A company's technology organisation should support its business strategy, not constrain it. A2B focuses first on the strategic needs of our clients' businesses to determine the technology capabilities needed to support their long-term goals. We help companies confidently address technology-related decisions and ensure their IT organisations and operating models are agile and effective, equipping them to cut through the noise of fleeting technology trends to create enduring results


Digital disruption can be a self-fulfilling prophecy: A threat to businesses that view it that way, but a rich opportunity for those who see it as a way to deliver on core strategy, delight customers and operate smarter and faster. Our digital experts help companies across all industries, regions and growth stages to determine not what digital will do to them, but what they will do with digital


When it comes to sustainability and corporate responsibility, we believe the normal rules of business apply. That is, to be successful, organisations must embed sustainable principles in the core of their strategy, operations and culture. We work with private and public sector organisations to do just that, identifying opportunities and developing robust business cases to make sustainability a source of ongoing and increasing value.

Contact Us

We love our clients, so feel free to drop us a line

A2B IT Limited

+ 44 (0) 7956 201000

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